Charlie Seraphin, President

Charlie was originally commissioned by the City of St. Augustine to create a Spanish Wine Festival without utilizing public funds. Charlie pulled together a collection of local merchants and businesspeople to form a not-for-profit corporation dedicated to serving the less fortunate of St. Augustine. A relative newcomer, having lived in St. Johns County for only five years, Charlie’s passion for service helped develop a charity that drives maximum proceeds to the bottom line. Prior to moving to the area, Charlie enjoyed a career in broadcasting and professional sports. 

James (Jim) W. Babcock

Jim has been a resident of St. Johns County for more than 30 years and is one of the original members of the board. While Jim’s career revolved around logistics and the construction and lease of millions of square feet of warehouse space across the country, his love of food and wine made him a logical choice as a founding board member. Jim previously owned and operated two restaurants in St. Augustine, and is a collector and connoisseur of fine wine. Since retirement, Jim has focused on philanthropy as well as educational and artistic endeavors. 

Joe Boles.jpg

Joseph Boles

Joe, attorney and former mayor of the City of St. Augustine, was asked to join the board in 2015 following his many years of service to the city and its residents and businesses. Joe, who moved to St. Augustine as a youngster, has long been involved in local charity work and served on numerous boards within the community. Joe’s many years of service to the community, his passion for helping others, and his lifelong connections to and friendships with local residents make him an ideal board member.


Harold Weisstein

Harold, director of sales at Southern Glazer’s Wine & Spirits, also joined the board in 2015. Harold, who resides in Jacksonville and directs Southern’s sales efforts in this area, has been a supporter of the festival and its charities since 2012. Harold has relationships with dozens of Spanish wine suppliers and has been instrumental in bringing Spanish nationals to the festival. In addition to his professional contributions, he has worked long hours behind the scenes ensuring the development of the festival.



The St. Augustine Spanish Wine Festival is currently seeking additional board members willing to devote time to developing this legacy project for the City of St. Augustine and St. Johns County. If you are passionate about helping others and have skills that can augment the skills of the existing board, you are encouraged to apply. Send your cover letter and resume to